Before doing anything, you’ll learn who you’re up against and figure out what will set you apart. You need more than a beautiful website with a great message—it has to appeal to your ideal client more than the other websites they’re looking at. Get found and convert!

You are the best copywriter for your website for one simple but important reason—you know your clients better than any website designer ever will, even after filling out multiple worksheets. Learning how to write good copy is a skill that you can take with you as your business evolves and your ideal client changes, and it will. I’ll teach you how to use AI to increase your output or tweak your writing.

A beautiful, well-written website won’t matter if you’re not getting found. You need a strategy to get found online. Your market research will help you determine your keyword strategy. Together, we’ll focus on on-page SEO and a simple keyword strategy you can implement once you leave. If you have no idea what SEO is, don’t worry—we’ll cover that together.

Your clients are paying for a relationship with you, and that relationship typically begins with your website (one aspect of your online presence). Your website should be unmistakably you—the most polished (or messy!) version of you. I’ll help you fine tune the way your website looks and feels. You don’t need a $5k branding package, just a little help figuring the right fonts, colors, images and voice to go with it.

You need honest feedback tailored to your goals and what your website is trying to achieve, from someone who knows how to build beautiful and functional websites, as well as a trusted group of peers. Say goodbye to polling strangers on Facebook (who aren’t honest with you anyway or don’t have a critical eye!) Too much conflicting feedback is overwhelming and not helpful.